Work place: JIIT Noida, India
E-mail: avnishd380@gmail.com
Website:
Research Interests: Digital Marketing
Biography
Avnish Dawar (born January 12, 1995) is an Indian engineering graduate from Jaypee Institute of Information Technology (JIIT), Noida. He is pursuing his post graduate from MICA, Ahmedabad in the field of Communication and Marketing Strategy.
By Avnish Dawar Archana Purwar Nikhil Anand Chirag Singla
DOI: https://doi.org/10.5815/ijeme.2018.02.04, Pub. Date: 8 Mar. 2018
Twitter network has millions of users spreading information in the form of 140 character messages called tweets. And each user expresses his or her opinion with the tweet, these tweets have been used to know a person’s state of mind, get recommendations and also predict the pattern. But a research is an effective one only if its results can be easily understood and a clear understanding requires visualization of the inferences. There isn’t any data-graph, pie chart or a tree depicting the results of twitter analysis. Hence this paper suggests “TweetRush” tool to analyze twitter data. It is able to find the influence of a particular user in his network. Graphs help us determine a user’s outreach. This tool will help advertisers to target the exact audience; budding entrepreneurs can make use of the influential factor to market their start-ups.
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